Sunday, March 29, 2015

Journal Entry: Thinking Form

Roman Cieslewicz is a famous designer from Poland. He is more prominently known for his work with Vogue and Elle, but Cieslewicz  has also taught at l'Ecole National Superieure des Arts Graphisques.  He is also well known for several posters; in fact, he's designed over 380 posters over the course of his career. I admire the abstract forms that are constantly occurring in Cieslewicz work. Many of these forms seem to be completely out there, but in the end they all blend really well together.




Bruno Monguzzi is a famous designer from Switzerland. He attended school at Ecole des Arts Decoratifs where he received a scholarship to study typography, and photography in London. Mongguzi was the designer for Museo Cantonale d’Arte, Lugano. I found these two posters very appealing because of the contrasting colors. The contrast truly makes these letters take on a three dimensional form, making them pop off the page.


Calabersi Swiss is a designer  known for his work in advertising. Later in his life, he began working at the Studio Bogari in Milan.  These two images produce an extremely interesting layering effect, creating a pleasant contrast. I love these images because although there is a contrast, the two images layered on top of one another have a very common theme. An anchor for a steering wheel, arrows outward for arrows inward. 


Wim Crouwel attended the Academy of Arts and Crafts Grningen.  He began his career as a freelance designer, but later went into a partnership with Kho Liang Je. He later became a full-time professor at Deift University. These two images are beautiful. They remind me of an old fashion postcard or perhaps a vintage traveling poster that one would hang on a wall. The typography on these posters is very beautiful and abstract but one can see that he most likely employed a grid. The type seems to reflect the architecture in the background which comes as a pleasant surprise.



  1. Will Burtin conducted his freelance work through his design studio he opened up with Hilda in New York City. During this time, Burtin also started working at the Parsons School of Design, leading AIGA to name him a director within the Institute. I was drawn to these photos due to their abstract forms but also the cool colors that he employed throughout each spread. These spreads act as if they were a puzzle because everything seems so carefully arranged. 

    Bradbury Thompson graduated from Washburn University, and then began working at Capper Publication. He was later promoted as an Art Director with Rogers-Lellog-Stillson where he would experiment with CMYK color process. I love these two posters above due to the typography, illustration, and more importantly the coloring. The overlaying of colors was very unique to the time period and I believe Thompson truly revolutionized CMYK coloring.



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